Why a Permanent Mortgage Buydown Works Better Than a Price Reduction

When a home sits on the market, the first instinct is often to lower the price. While that can work, it is not always the smartest move. A permanent mortgage buydown offers another approach that can make a much bigger difference for buyers.

Instead of cutting the price, the seller uses the same money to permanently buy down the buyer’s interest rate. That lower rate stays in place for the entire life of the loan. The result is a lower monthly payment, improved affordability, and more qualified buyers who can comfortably say yes to the home.

This strategy keeps the value of the property intact while solving the real issue buyers face, which is the monthly payment. When affordability improves, interest follows.

Racheli Refael Fairway HOME Mortgage

NMLS 64918

954 800 0330

#MortgageEducation #PermanentBuydown #HomeSellingStrategy #RealEstateTips #MortgagePlanning #ListingAdvice