When a home sits on the market, the first instinct is often to lower the price. While that can work, it is not always the smartest move. A permanent mortgage buydown offers another approach that can make a much bigger difference for buyers. Instead of cutting the price, the seller uses the same money to permanently buy down the buyer’s interest rate. That lower rate stays in place for the entire life of the loan. The result is a lower monthly payment, improved affordability,

In today’s market, many sellers immediately think about lowering the price when a home is not getting enough attention. While that may seem like the easiest solution, it is not always the most effective one. A permanent mortgage buydown can often create a bigger impact using the same amount of money Instead of reducing the sales price, the seller applies those funds to permanently buy down the buyer’s interest rate. That lower rate stays in place for the entire life of the lo

In my 30 years of mortgage experience, I’ve seen a consistent truth—agents who understand how financing works are the ones closing the most deals. It’s not just about showing homes or writing offers. It’s about understanding the numbers behind the deal and knowing how to position a buyer for success. That’s why I started hosting small, hands-on workshops for Realtors and brokers. We sit together, share real scenarios, and break down financing strategies that make offers stron