Why a Permanent Mortgage Buydown Can Be Better Than Lowering the Home Price

In today’s market, many sellers immediately think about lowering the price when a home is not getting enough attention. While that may seem like the easiest solution, it is not always the most effective one. A permanent mortgage buydown can often create a bigger impact using the same amount of money

Instead of reducing the sales price, the seller applies those funds to permanently buy down the buyer’s interest rate. That lower rate stays in place for the entire life of the loan. This means lower monthly payments, better affordability, and stronger buyer interest. It is a strategy that keeps the home’s value intact while making it more attractive to qualified buyers.

Understanding how this works can completely change the way sellers and agents approach pricing and negotiations.

Racheli Refael Fairway HOME Mortgage NMLS 64918 954 800 0330

#MortgageEducation #PermanentBuydown #HomeSellingStrategy #RealEstateTips #MortgagePlanning #ListingAdvice